Press release
Casio’s support team is responsible for a diverse portfolio of products. Tasked with addressing the needs of consumers across a multitude of demographics and use cases, Casio support is a make-or-break stop for prospective buyers and brand loyalists. In the digital piano and electric keyboard industry, Casio has always been one of the leading manufacturers. Although many in the music industry consider Casio a producer of toy instruments, this company has been proving that it is a reliable brand recently.
CASIO presents interesting innovations
At the Musikmesse in Frankfurt, CASIO is represented by a new stand and is celebrating its joy in music-making with new products
Casio’s support team is responsible for a diverse portfolio of products. Tasked with addressing the needs of consumers across a multitude of demographics and use cases, Casio support is a make-or-break stop for prospective buyers and brand loyalists. In the digital piano and electric keyboard industry, Casio has always been one of the leading manufacturers. Although many in the music industry consider Casio a producer of toy instruments, this company has been proving that it is a reliable brand recently.
CASIO presents interesting innovations
At the Musikmesse in Frankfurt, CASIO is represented by a new stand and is celebrating its joy in music-making with new products
Casio Keyboard Brand Image
Brand Image Concerning the company's brand image, Casio company has a come a long way to developing keyboards that have a solid reputation and well known in the music industry. It is It is BRANDING STRATEGY 4 probably well known for making calculators, watches,. Casio CT-X700 Portable Keyboard Bundle with Stand, Bench, Sustain Pedal, Power Adapter, Austin Bazaar Instructional DVD, and Polishing Cloth 4.7 out of 5 stars 184 $299.99 $ 299. CASIO's expo presentation will be rounded out by a revamping and extension of the keyboard line-up. The new instruments are called CTK-6250, CTK-4400, CTK-2400, LK-260 and LK-130. The XW-J1 DJ/VJ controller, DJ headphones XW-H1/2/3 and CDP models CDP-130BK/SR and CDP-230RBK/RSR are already available at selected retailers.
Thanks to AiR Technology, CASIO has upgraded its current digital piano line-up to a new level of quality: the AiR innovations generate a sound experience with multiple spatial dimensions, creating the concert hall feeling in your living room. From the classical CELVIANO models to the modern, compact PRIVIA class, including the anniversary models, AiR technology shows what CASIO can really do when it comes to perfect piano sound. If you haven't experienced the actual sound sensation yet, the expo will give you ample opportunities to make up for lost time.
In the area of CDP pianos with AHL sound source, CASIO is launching two new models of the successful entry level pianos. The CDP-120 will be supplemented by a CDP-130 in black (BK) or silver (SR); the CDP-230R, in black (BK) or silver (SR), will replace the CDP-220R in the future.
The compact CDP-130 offers the pure piano feeling with ten tones – five of them new. It also features an extra concert hall effect (at the press of a button), a built-in metronome and enhanced speaker system (2 x 8 watts). The new concert hall effect and revamped speaker system will be added to the piano CDP-230R, too.
It's all in your mix – DJ controllers and performance headphones
CASIO entered the electro industrial scene two years ago by launching the XW series synthesizers. Now the Japanese manufacturer is teaming up with Vestax, a brand name famed among DJs for its professional DJ hardware with top-quality sound. The partnership will appeal to sound-tweakers who want to discover intuitive mixing of music and videos for themselves.
The XW-J1 is a DJ controller for two decks providing all the essential tools for DJs who like working with loops, cue points and effects on a clear interface. Once again in partnership with Vestax, CASIO is offering three performance headphones (XW-H1, XW-H2, XW-H3) with excellent sound and fashionable designs that go together perfectly with the new DJ controller.
Turn on the App, plug in the device, switch on the controller and you're ready to roll. Exclusive DJ features like crossfader, EQ, filters, effects and even auto-loops are always right at your fingertips. Set cue points, create loops or use effects – with such creative ingredients, nothing can stop the party. And with auto sync, harmonic match and tempo detection, even beginners will make seamless transitions right off the bat. Compatible with Mac, iOS and Windows, the XW-J1 is perfectly attuned to Algoriddim's popular DJAY/VJAY app and Image Line's DECKADANCE software and offers reliable hardware for the software-supported DJing.
An intuitive controller 'under your fingers' and robust headphones 'on your ears': The DJ equipment is made complete by the performance-headphones XW-H1 (black), XW-H2 (white) and XW-H3 (grey/red). The XW series headphones have top-quality sound. Thanks to their outstanding sound insulation and proven robustness, they are ideal traveling companions to take along on your club tour on the bus or train.
Music-making made easy: CASIO launches two iOS Apps'Chordana Tap' and 'Chordana Viewer' are the names of two exciting new Casio apps that have been available in the Apple App Store since late 2013. Come and try them at the expo stand this year.
The 'Chordana' technology can identify chords in songs and their frequency characteristics and analyze their changes over time. You can accompany songs stored on your iPhone or other compatible terminals. Both of the apps always automatically select the chords that go best with the harmonic sequence in the song.
Even if you have no experience on the keyboard or guitar, the easy-to-use app 'Chordana Tap' lets you accompany songs by simply entering keystrokes on the virtual instruments on the screen. 'Chordana Viewer“, on the other hand, is ideal for musicians who want to learn how to play their favorite song on an instrument. Thanks to the 'Chordana Viewer' app, painstaking notation of chords as you listen is a thing of the past.
CASIO's expo presentation will be rounded out by a revamping and extension of the keyboard line-up. The new instruments are called CTK-6250, CTK-4400, CTK-2400, LK-260 and LK-130.
The XW-J1 DJ/VJ controller, DJ headphones XW-H1/2/3 and CDP models CDP-130BK/SR and CDP-230RBK/RSR are already available at selected retailers.
Do are already know our website? www.casio-music.com
For more information about our company see
http://www.casio-europe.com/euro/corporate/
If you have any questions or require further information, please contact:
WERBEWERKSTATT GmbH
Große Brunnenstraße 139
22763 Hamburg
Germany
Phone: 040/ 6 58 68 980
e-Mail: presse.emi@werbewerkstattgmbh.de
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